The Low-code/No-code Value of the Microsoft Power Platform

Four Questions To Ask Your CRM Implementer

According to Gartner’s 2021 Seller Motivation Assessment, 59% of B2B sellers say that CRM inhibits their ability to work. When describing the technology, Gartner likens it to the fable of the emperor’s new robes – everyone can see the flaws, but only the ...


Embracing A CRM Initiative In The BFSI

Customer relationship management (CRM) is one of the most important phrases in the banking industry – or at least it should be. In today’s financial world CRM should be linked with the following mission: “Gain a competitive advantage by identifying, attracting, and retaining profitable clients.”

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CRM Strategy Do’s And Don’ts

A targeted Customer Relationship Management strategy is the strongest and most efficient approach to maintaining and creating relationships with customers. Strategy issues in CRM, however, often hinder ROI objectives and growth with the biggest pitfalls boiled down to seven main contributors.

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4 Factors To Convince Your CFO You Need A CRM

Convincing your CFO to invest in customer experience initiatives will require a demonstration of value to the bottom line and will, ultimately, make you a happier sales person which, in turn, will make your company more profitable.


4 CRM Trends To Ignite 2019

As technology continues to evolve the world becomes even more connected with customer expectations evolving on an ongoing basis. Therefore, your CRM strategy should be based on a system that can seamlessly adapt to trends, unlock potential and ensure that, no matter where interconnectivity takes you, your customers will follow.

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How to Gain a Competitive Advantage with a CRM

The aim of CRM is to help businesses use technology to gain insight into the behaviour of customers and the subsequent value of those customers.
If it works as planned, a business can: provide better customer service, make call centres more efficient, cross-sell products more effectively, help sales staff close deals faster, simplify marketing and sales processes, discover new customers, and, ultimately, increase customer revenue.


Why CFO’s Love AI-Powered CRM’s

Written by: Mint Group CFO, Yvonne Dias As a CFO, a love of data comes naturally. Data that drives processes brings me to my happy place, and when that data is provided in real-time I am ecstatic! That is one of the main reasons why I am a big fan of Dy ...